Emily Flores
Many believe handmade crafts are just creative hobbies. But they’re also profitable small businesses. Handmade goods attract buyers seeking one-of-a-kind pieces (which can be gifts or even home decor staples). Some crafters turn their passion into full-time income, selling on platforms like Etsy and Shopify. But what sells? Here are 20 of the best-selling handmade items that keep customers coming back.
Personalized Jewelry
Custom Jewelry never goes out of style. Buyers love necklaces and bracelets featuring names, initials, birthstones, or other meaningful symbols. Handmade pieces feel special, making them perfect for gifts or keepsakes. Engraved and hand-stamped designs, in particular, dominate online marketplaces.
Soy Candles With Unique Scents
Customers seek high-quality, hand-poured candles with natural ingredients and appealing packaging. Seasonal fragrances, like pumpkin spice in fall or peppermint in winter, sell incredibly well, but year-round favorites like lavender and vanilla consistently have a market.
Hand-knitted Or Crocheted Items
Cold-weather essentials like scarves, beanies, sweaters, and blankets fly off the shelves. Shoppers appreciate the warmth and craftsmanship of handmade knitwear. Chunky knit blankets and boho-style macrame pieces are particularly trendy and profitable for those with needlework skills.
Resin Art And Accessories
Resin crafts have exploded in popularity. Artists create custom coasters, trays, keychains, and even jewelry. Pieces with dried flowers and metallic flakes are the most sought-after. Other unique resin designs that stand out are ocean-wave patterns and galaxy-themed pieces.
Handmade Soap And Skincare Products
Artisan soaps with natural ingredients attract skincare-conscious buyers. Popular options include goat’s milk soap, exfoliating coffee scrubs, and bars infused with essential oils. Vegan and organic options are incredibly marketable, as many shoppers prefer chemical-free alternatives to mass-produced soaps.
Digital Prints And Wall Art
Selling printable art is a low-cost, high-reward business. Artists design posters, frames, motivational quotes, or watercolor illustrations that customers can instantly download and print at home. This eliminates shipping costs while providing an endless supply of trendy designs.
Customized Tumblers And Mugs
People love drinkware that reflects their personality. Customized tumblers, coffee mugs, water bottles, and wine glasses featuring funny quotes from shows and movies or vibrant designs are bestsellers. Sublimation printing and epoxy-coated designs ensure that these personalized products remain hot sellers.
Leather Goods And Accessories
Handcrafted leather wallets, keychains, belts, and bags appeal to buyers who appreciate durability and craftsmanship. Minimalist cardholders and engraved key fobs often sell well, catering to customers looking for high-quality, long-lasting gifts.
Handmade Pet Accessories
Pet lovers spend generously on custom collars and beds. Only the best for their babies, right? Personalized name tags, stylish harnesses, and even organic dog treats create a steady stream of repeat customers. Matching pet-and-owner accessories is another rising trend.
Upcycled And Repurposed Home Decor
Eco-conscious shoppers love home decor made from reclaimed wood or recycled glass. Items like rustic wooden signs and pallet furniture offer a unique, sustainable touch that appeals to environmentally aware buyers. Plus, it’s an easy way to keep things in the family.
Polymer Clay Earrings And Accessories
Handmade polymer clay earrings offer lightweight, stylish designs in endless colors and patterns. Geometric shapes and floral imprints are incredibly trendy, making these affordable accessories. You can also experiment with geometric shapes, floral imprints, marbled effects, intricate patterns, etc.
Embroidered Or Screen-Printed Apparel
T-shirts, hoodies, caps, and tote bags featuring custom embroidery or screen prints appeal strongly. Customers enjoy witty quotes and pop culture references on wearable items. Small-batch, limited-edition designs often create a sense of exclusivity.
DIY Craft Kits
Instead of selling finished products, some crafters offer DIY kits for customers who enjoy making things themselves. Embroidery sets, candle-making kits, and paint-by-number canvases make creative gifts, giving customers the satisfaction of crafting their projects.
Handmade Baby Items
New parents and gift buyers seek out adorable, handmade baby products. Personalized blankets and fabric bibs are timeless bestsellers. Organic materials and gender-neutral designs attract modern shoppers. Creating baby gift sets for baby showers is another way to increase sales.
Reusable Beeswax Wraps And Eco-Friendly Products
Eco-friendly products continue to attract buyers, with reusable beeswax wraps providing a sustainable substitute for plastic wrap. Handcrafted kitchen sponges and waste-free storage bags are also popular choices among shoppers looking to reduce their environmental footprint.
Pressed Flower And Botanical Crafts
Real flowers preserved in resin or framed in glass create stunning home decor pieces. Floral bookmarks, jewelry, and wall art attract nature lovers and those seeking delicate, timeless keepsakes. The handmade touch makes each piece unique and appealing.
Handmade Stationery And Stickers
Artists who create custom stickers, greeting cards, notebooks, and planners tap into a thriving market. Hand-drawn or watercolor-style stickers are particularly popular with journaling enthusiasts, while personalized notepads and bullet journal templates sell well year-round.
Scented Bath Bombs And Salts
Handmade bath bombs with essential oils or surprise colors create a spa-like experience at home. Customers love fun shapes, soothing scents, beautiful colors, and skin-nourishing ingredients like coconut oil and shea butter, making bath products an evergreen bestseller.
Wooden Toys And Montessori Learning Tools
Parents seeking screen-free activities for kids gravitate toward handcrafted wooden toys and Montessori-inspired learning tools. Simple stacking blocks and sensory play sets are popular choices. And parents appreciate high-quality, safe, and sustainable alternatives to plastic toys.
Handmade Ornaments And Seasonal Decor
Seasonal decor isn’t limited to Christmas—Easter, Halloween, and Thanksgiving crafts also have strong market potential. Custom ornaments and hand-sewn stockings decorations become cherished keepsakes. Many sellers make a year’s worth of profit by offering festive, personalized holiday decor.